With tradeshows postponed and, in some cases, canceled for the foreseeable future, here are some new ways to engage attendees and share your brand stories through virtual experiences. With the power of virtual tools, the show can go on, and we can help to bring your brand to life through impactful virtual experiences. With a virtual environment, you can convey the feeling and engagement of your booth, event, or in some cases, your physical facility, and you can still deliver meaningful engagement and experiences.
Online B2B expos provide companies with opportunities never available before in the traditional trade show setting. With 360 virtual tours, customers can visit sites and explore facilities from anywhere in the world. Educational opportunities abound with interactive informational hotspots that provide virtual b2b expo and tradeshow attendees with valuable knowledge about a product or capability at their own pace.
In addition to our offerings in traditional trade show exhibits and booth rentals, 2020 Exhibits is proud to offer a range of virtual trade show experience opportunities.
2D Interactive Virtual Exhibit Tours
2D virtual tours are simple and quick way to enhance a virtual trade show. Virtual tours are digital version of a physical location, typically created using still images, flat drawings or mapped layouts. An example would be a convention center floor with all the trade show booths. Viewers could click on booths to get more information about the company, download brochures and even live chat with representatives. Sound effects, music, narration, text and other multimedia effects can be added to enhance the visual experience.
3D Interactive Virtual Exhibit Tours
3D interactive virtual exhibit tours offer your clients and customers even more detail to their digital realm. By using lifelike images, 3D virtual tours enable viewers to see the exterior and interior of your products. By clicking their mouse on different areas and in different places, visitors can observe the features of your products.
Fully Immersive Virtual Exhibit Tours
Fully immersive virtual tours provide the most realistic experience within the virtual world by generating more visual perspective, increasing interactive ability, and creating better connections between your viewers and the physical elements. In a fully immersive tour, viewers freely go any direction on the screen. They can choose to stop and gather more information about certain products if and when they want. The objective of this technology is to simulate a detailed, real-world environment as much as possible.
Virtual exhibits and events give you one more way to attract, engage, and excite your clients and target audiences, especially as they engage and interact together apart. It throws the door wide open for you to keep in touch and communicate, fostering deeper connections and positioning you (and your brand) as a technology leader.
Imagine your physical tradeshow booth as an online, interactive experience. Through this experience, “attendees” can engage and interact with your brand – in a variety of ways. With a 360 virtual reality booth tour, they can step into and tour the experience interactively. Viewers can discover, view, and engage with your brand’s physical exhibit online from any location at any time. It could be a simple, pre-planned walkthrough or a completely interactive virtual experience. And just like a physical tradeshow exhibit experience, the virtual experience will be designed as a representation of a live experience, considering ways to guide interaction and exploration. You can draw attention and share information through informational hotspots, allowing them to view and experience your brand, as they would in a live tradeshow experience.