Tips to Drive Tradeshow ROI with Real-Time, Sales-Ready Lead Capture Data

Improve Lead Capture

Business today is conducted at the speed of light. People want what they want when they want it. Plain and simple: If you’re like 95% of companies that exhibit solely to get new leads and build awareness, now is the time to decide upon and implement a better way to go after those leads and leverage their full potential.

Quality, qualified leads are the lifeblood of any successful exhibiting experience and program. And with Center of Exhibit Industry (CEIR) reports suggesting that more than 90% of brands measure tradeshow success by sales growth and, almost equally important, 81% of firms measure success by the number of qualified leads received, quality Lead Capture and Measurement should tops on your Trade Show strategy and game plan.

A great way to get the conversation started is with Media Suite. With real—time lead data and analytics, your trade show exhibit team can use this sales and business intelligence to identify and qualify the best leads so you can move the sales process forward. Media Suite captures and leverages key data, opening the door to listen and connect with the right prospects.

Improve Sales Growth – With seamless CRM system integration, a clean, crisp design and user-friendly interface on the front end, backed by robust back-end analytics, Media Suite improves sales growth.

Increase qualified leads, opportunities & revenue – With real—time lead capture data and analytics, your exhibit team can use this sales and business intelligence to identify and qualify the best leads so you can move the sales process forward.

Drive ROI with real-time, sales-ready data – Capture and leverage key data to generate and retrieve the appropriate leads from your tradeshows or events, opening the door connect with these right prospects. Your visitors are in the driver’s seat, accessing the content and information they care about – content that is interactive and instantly available.

Prioritize leads with real-time scoring – From the show floor, sales teams can see and measure level of interest and true product focus for lead generation.

Speed and immediacy matter. The faster you respond and treat each lead with the respect deserved, the more targeted the conversation and the response. Media Suite lets you immediately leverage the power of real-time lead analytics to engage, capture and convert booth visitors into your sales pipeline.