Five Can’t-Miss Attractions in Greenville, South Carolina

As one of the Southeast’s premier destinations for a range of diverse industries, Greenville, South Carolina is home to Fortune 500 companies, manufacturing facilities, warehousing/distribution operations, and more. The peaceful outdoors, combined with the fast pace of the city makes it the ideal spot for growing businesses. Greenville has the perfect combination of businesses, culture, and, from our point of view, 5 can’t-miss attractions:

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7 Seconds for Your Brand to Make a First Impression

Everybody knows how important first impressions are. Did you know that the window of time for a first impression is only seven seconds? This means that first look is critical. And while most of us appreciate this to ring true on an individual level — from meeting a new business acquaintance, to working at a tradeshow booth or walking into a job interview — how often do you consider the critical importance of that initial impression when clients and prospects first see your workplace and environment?

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It’s Showtime! 6 Ways to Attract Attendees

It’s Showtime! You’ve done the work. Your tradeshow exhibit looks spectacular. Your booth staff is trained and ready to shine! You’ve made a list, you’ve checked it more than twice. It’s show time and you are ready to go. But, what if, gulp?!?! What if you end up standing along, and no one steps into your booth?

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Give Your Tradeshow Attendees What they want

As year-end draws near, event marketers and managers are meeting to develop, fine tune and hone their plans and budgets. At the heart of this process is one key component, facing marketers worldwide: VALUE. Markets must perpetually prove value, to those with greater spending and decision authority.

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7 Things Event and Tradeshow Marketers Should Consider Before Embarking on the RFP Process

More and more event managers are taking on the role of selecting their trade show and exhibit house partner — but they may not know where to begin. Carefully considering the needs and objectives of your tradeshow and event marketing program is a critical first step to finding the right fit. If you find yourself in this boat, keep these seven critical issues in mind for smooth sailing.

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5 Easy Steps to Make Your Tradeshow Exhibit Shine

Tradeshow exhibitors compete for attention in an often very crowded space. In a sea of many similar products how different is one product from another? Well, when it’s your brand and your product – the answer is VERY different. What steps can you take to make your brand, product and message take center stage and shine? Start with these five easy steps.

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The Ultimate Cheat Sheet on Houston for OTC2018

OTC 2018 will draw thousands of worldwide attendees April 30 to May 3. Serving as the hub where industry professionals make valuable contacts and gain technical knowledge, there is much to see and do while in Houston, Texas. If you’re planning your calendar for Houston and OTC 2018, check out these tips for immersing yourself in all that is Houston.

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12 Steps to Engaging Content at CES

CES is a glimpse into the future. It’s a showcase of how we will work, play, travel, and communicate in the not-so-distant future. Awe-inspiring new gizmos and gadgets are the stars of the show and CES is the stage where many new products jump out of obscurity and into our daily lives.

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